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Young Chinese women find virtual love in ‘Deepspace’

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The Rise of "Love and Deepspace": A Phenomenon in the World of Romantic Games

Introduction

In a world where love knows no bounds, a game has emerged that has captured the hearts of millions of young women in China and beyond. "Love and Deepspace" is a romantic mobile game that blends monster-hunting action with sometimes-raunchy cutscenes, offering players a unique and immersive experience. Since its release in January 2024, the game has earned over US$500 million worldwide on the Google Play store and Apple’s App Store, with about 40% of its revenue coming from overseas.

The Game’s Appeal

So, what makes "Love and Deepspace" so appealing to its fans? For many, the game offers more than just entertainment – it provides emotional fulfillment. Liu Xue, a 25-year-old office worker, likens her connection with Rafayel, one of the game’s five virtual boyfriends, to a real-life romantic relationship. "To myself, or to my inner circle of close friends, I would say that we are lovers," she said. "I don’t think I need company in real life."

The Virtual Companions

The game’s virtual companions, including Rafayel, offer players a sense of emotional sustenance. They accompany players daily, comfort them when they’re down, and even keep them up-to-date on their menstrual cycle. "It’s like emotional sustenance," Liu Xue said. This attachment, however, comes with a price tag. While the game is free to download, players often spend heavily on in-game purchases to unlock additional storylines and interactions with their favourite characters.

The Game’s Popularity

The game’s popularity is not limited to China. Third-party surveys suggest that about five to 10% of those playing "Love and Deepspace" are male. Fans of the game have even organized events to celebrate Rafayel’s birthday, decorating high-speed trains with his photos and staging a dazzling drone show.

Conclusion

"Love and Deepspace" has become a cultural phenomenon, offering players a unique and immersive experience that blurs the lines between reality and fantasy. While some may view the game as a form of escapism, for many, it provides a sense of emotional fulfillment and companionship that is hard to find in real life. As one player, Zaylia, put it, "It fulfils our fantasy of being in a relationship. Isn’t the greatest use of a relationship itself to provide emotional value?"

Frequently Asked Questions

Q: What is "Love and Deepspace"?
A: "Love and Deepspace" is a romantic mobile game that blends monster-hunting action with sometimes-raunchy cutscenes, offering players a unique and immersive experience.

Q: What is the game’s popularity like?
A: The game has earned over US$500 million worldwide on the Google Play store and Apple’s App Store, with about 40% of its revenue coming from overseas.

Q: Who are the game’s target audience?
A: The game’s target audience is primarily young women, with about 95% of its players being female.

Q: What is the game’s unique feature?
A: The game’s unique feature is its ability to offer players a sense of emotional fulfillment and companionship through its virtual companions, including Rafayel.

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