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Siblings keep late father’s legacy alive through satay biz

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Sate Famili: A Family Legacy of Satay

A Close-Knit Family Business

Meet Sate Famili, a satay business aptly named because it is operated by a large, close-knit family. The business was started by Abd Samad Abd Wahab, also known as Sidek, in the 1980s when his children were young.

The Business Evolution

All 10 of Sidek’s children have been involved in the business since young, each assigned different tasks such as cutting the meat, packing, and marinating. Today, nine of them work full-time in the business, with the eldest, Izwan, leading the family operation.

From Small Beginnings

Initially, Sidek started with just one stall in Klang, which he called Sidek Sate. In 1989, the name was changed to Sate Famili (Sidek Sate). Later, when the business was registered, the name was simplified to Sate Famili.

Menu Expansion

When Sidek first started, he offered just two types of satay: chicken and beef. Today, the menu has expanded to include mutton, rabbit, and beef intestine.

The Production Process

During FMT Lifestyle’s visit to their production centre in Klang, it was evident just how far the business has come. Today, the use of machinery – a mixer and vacuum tumbler – helps boost efficiency, allowing them to produce large quantities of satay on a daily basis.

Grilling the Satay

Walking the team through their process, Syarafiq explained that the fresh meat is first cut, then marinated. The marinated meat is then stored in a cold room for about 24 to 48 hours, allowing it to fully absorb the flavours of the marinade before being skewered.

A Family Affair

Reflecting on their family bond, Syarafiq said, “There are definitely sweet memories of working with the family since young. We did everything together – from making satay to selling satay. So, we are close.”

A Legacy Continues

Although Sidek passed away in 2023, his legacy continues to live through Sate Famili. And beyond their family bond, the brothers share a common hope – that their father’s legacy will not end with them.

Conclusion

Sate Famili is a testament to the power of family and the importance of preserving legacies. With three outlets in Klang and Mutiara Damansara, and a range of satay options, Sate Famili is a must-visit destination for satay lovers.

Frequently Asked Questions

* What are the outlet locations and opening hours of Sate Famili?
* Learn more about Sate Famili, including their outlet locations and opening hours here.

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