Sibu: A Year-Round Tourism Highlight in Malaysia

A Hidden Gem in the Heart of Sarawak

Sibu has been touted by a federal minister as a year-round tourism highlight in Malaysia, with its rich history and natural landscapes. Tourism, arts and culture minister Tiong King Sing, who was born in the city, believes that the newly-launched Visit Malaysia 2026 campaign is a golden opportunity to shine a light on Sarawak’s attractions, particularly Sibu.

A City Steeped in History and Culture

Sibu’s appeal ranges from its history, having been founded by Sarawak’s first White Rajah, James Brooke, to its multicultural heritage and lush natural environment. Tiong emphasized that Sibu should be positioned as a highlight in the tourism calendar year-round, showcasing the city’s hospitality, multicultural heritage, natural landscapes, and more.

A Hub for Traditional Chinese Cuisine

Sibu is also a hub for traditional Chinese delicacies produced by the diverse dialect groups that reside there. According to Tiong, not only can travelers savor these traditional dishes, but they can also gain insight into the history, heritage, and culture of a place, a community, and a people through its cuisine.

Sarawak Premier’s Call to Action

Sarawak premier Abang Johari Openg, who was present at the event, urged Tiong to give priority to promoting Sarawak in the Visit Malaysia 2026 campaign, especially with the state to have its own airline soon.

Conclusion

Sibu is a city that offers a unique blend of history, culture, and natural beauty, making it an attractive destination for tourists. With its rich heritage and diverse dialect groups, Sibu is a city that has something to offer for everyone. As Tiong emphasized, Sibu should be positioned as a highlight in the tourism calendar year-round, showcasing its hospitality, multicultural heritage, natural landscapes, and more.

FAQs

Q: What is Sibu known for?
A: Sibu is known for its rich history, multicultural heritage, and lush natural environment.

Q: What are some of the traditional Chinese delicacies found in Sibu?
A: Sibu is a hub for traditional Chinese delicacies produced by the diverse dialect groups that reside there.

Q: Why is Sibu an attractive destination for tourists?
A: Sibu is an attractive destination for tourists due to its unique blend of history, culture, and natural beauty.

Q: What is the Visit Malaysia 2026 campaign?
A: The Visit Malaysia 2026 campaign is a national tourism campaign launched to promote Malaysia as a tourist destination.

Q: Who is Tiong King Sing?
A: Tiong King Sing is the Tourism, Arts and Culture Minister of Malaysia and the Member of Parliament for Bintulu.