Write an article about The real M Nasir just showed up on a Wonda billboard – and Malaysians are talking all about it .Organize the content with appropriate headings and subheadings (h1, h2, h3, h4, h5, h6), Retain any existing tags from Wonda Coffee’s billboard ad, which may or may not be a cheeky jab to ZUS Coffee, is certainly brewing a buzz. (Wonda Coffee pics)
PETALING JAYA: You can depend on Wonda Coffee, a product under Etika Sdn Bhd, to put a smile on your face. And this time, they’ve done it with an out-of-home ad that has stirred up quite a buzz!
Featuring the legendary M Nasir, Wonda keeps its copy short on the billboard: “Kopi Wonda kegemaran M Nasir. Pilihan sebenar Lagenda Muzik Malaysia” (“Wonda Coffee is M Nasir’s favourite. The real choice of Malaysia’s Music Legend”), complete with the artiste’s signature.
Despite its simplicity, it has got tongues wagging because many are wondering if it’s a cheeky response to ZUS Coffee’s recent billboard, which also seemed to feature M Nasir with a microphone… that is, until you take a closer look.
As it turns out, THAT M Nasir is actually a maths teacher from Kedah who loves karaoke!
It’s certainly hard not to grin when you spot the playful similarities between both ads. You might even have a chuckle about it with your colleague over lunch, or share a laugh with your family as you reach for the shelves of Wonda Coffee while out grocery shopping.
In short, the ad is a win: it is brand playfulness done right, a solid example of guerilla-style marketing that sticks in the viewer’s mind without needing a loud call to action. There are no over-the-top gimmicks or visual clutter: just a beloved face, a simple layout, and a witty – and perhaps very intentional – copy.
Bold and memorable, it’s only fitting that the real M Nasir chooses Wonda Coffee, too. (Wonda Coffee pics)
In true Etika fashion, the ad is a powerful reminder that a sharp idea can speak for itself without influencer hype, making a big splash – quietly yet confidently. More than just trendjack marketing, it demonstrates how brands can remain witty and non-confrontational while sparking creative conversations.
The world may never know for sure whether or not Wonda’s ad IS a playful response to ZUS Coffee’s. But one thing’s for sure: it’s “Wonda-ful” and memorable: bold and strong, like the best brew.
Hey, it’s no surprise that the real M Nasir chooses Wonda Coffee, too!
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